Boehringer Ingelheim’s John Pugh named winner of PM Society Digital Pioneer Award 2011We are delighted to announce that Boehringer Ingelheim’s Director of Digital Communications, John Pugh, was named ‘Digital Pioneer of 2011’ at today’s PM Society Advertising Awards. The award celebrates outstanding achievement in pharma communications, rewarding innovation and best-practice in the industry.
Book Review: ‘Poke The Box’ – Starting something new
It all started the day when our Managing Director, Jules, made a shout out in the office handing out a small number of Seth Godin’s new book – Poke the Box. We all went rushing up, but only a limited number of copies were handed out – and there’s a reason for that. This now brings me to explain what Poke the Box really is: it’s the first thing to kick off from The Domino Project. I believe The Domino Project is a sign of things to come in publishing: short and snappy, digital-first, direct-to-reader books at a fraction of the typical purchase price of traditionally-produced books. The aim is to take the message from this book and push it person to person. Even this idea uses methodology taken from Poke the Box, as it’s starting to spread the message in an innovative fashion. (more…)
News Flash from the Inaugural PM Group Diabetes QIC (Quality In Care) Awards at Sanofi UK – 17th November 2011
News Flash from the Inaugural PM Group Diabetes QIC (Quality In Care) Awards at Sanofi UK – 17th November 2011
Now, I have been to a few awards ceremonies in my time and obviously the ones you win at go down in legend and the ones you don’t get parked in the darker bits of the grey matter. So, attending the inaugural Diabetes Qic awards was a refreshing change and really rewarding experience given there were no possible gongs to be won. (more…)
Nitro Digital: Official Sponsor of MediaPro 2011 Healthcare and Charity Seminar StreamsNitro Digital will be sponsoring all healthcare and charity seminar sessions at MediaPro 2011 – marketing and communications event taking place next week on 1st and 2nd November at London Olympia. With over 6000 pre-registered delegates and talks from representatives from Unilever, Alliance Healthcare, Boots, Breast Cancer Care, and Age UK, this event is going to be one not to be missed.
My First Day at Nitro – New Job JittersHi Everyone,
Here goes the first blog post from the latest Intern at Nitro… no pressure then.
Wanted: SEO and Social Media Marketing InternWe are looking to take on a numerically savvy analytical graduate who is passionate about all things digital and interested in progressing into a SEO and social media analyst role.
Digital Communication Awards 2011 – Nitro Keeps On Winning!
After the amazing PM Society Digital Media Awards ceremony last Thursday, Nitro has topped off the week by bagging our second award of the week. (more…)
What a Day!
It is an understatement to say that we had an exceptionally amazing day yesterday. Syrum, our latest pharma gaming project was amazingly well received at DigiPharm. The game created a real buzz with attendees describing it as “a new approach to pharma marketing”. It has even been jokingly claimed that so many people tried to get on it that it caused the wifi to crash! (more…)
PM Society Digital Media Awards – Winners!
It’s the morning after an excellent evening at the PM Society Digital Media Awards. Nitro Digital were up for an award for Best Digital Tool in a Clinical Setting for our work on the Stop the Clot electronic risk assessment tool that we developed in partnership with Sanofi and Colchester Hospital University Trust. (more…)
Upcoming Event: DigiPharm Europe 2011
After its success last year, Nitro Digital is proud to be sponsoring DigiPharma Europe 2011 for the second year running.
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