Posts Tagged ‘digital media’


How Cloud Collaboration Could Benefit Pharma Brands like Pfizer, Merck and GSK
Posted by Zsofia | Monday, January 16th, 2012

The cloud of social networking and the cure for cancer are two terms rarely mentioned in the same sentence. However there is more and more evidence that new techniques involving collaboration are leading breakthroughs in handling cancer.

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Social Media News: Issue 3
Posted by adwoa | Monday, November 22nd, 2010

Get yourself off to a good start on a Monday morning, and take a look at the social media news we’ve found for you. Enjoy!

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The effects of social networking sites
Posted by Dishant | Tuesday, November 16th, 2010

In the 21st century, the world has become too small a place thanks to electronic media and virtual portals. Communication has become effective as never before thanks to the advent of the internet. Social networking sites are gaining a lot of popularity these days with almost all age groups having accounts on Facebook, Twitter and many others. These have played a crucial role in bridging boundaries and enabling them to communicate with family and friends across the globe (the effect of social media on transnational families, for example). It has become a popular means for them to stay in touch with existing connections and also as a way to grow their social circle. (more…)

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A Rap on the History of Digital Media
Posted by nimita | Monday, November 15th, 2010

Welcome ladies and gentlemen to the journey of time

This journey is guaranteed to blow your mind

The digital fever has hit us hard

So folks your unlucky if u aint gota bodyguard (more…)

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The Digital Divide
Posted by adwoa | Thursday, November 11th, 2010

As a digital native it’s difficult for me to comprehend that there are still people living in the UK who have never used the Internet or understand how to use a computer or any kind of digital technology. But across the UK and worldwide this problem is widespread. (more…)

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Direct to Consumer Advertising – The pharma pitfalls
Posted by Lawrence Jackson | Friday, March 5th, 2010

Ok, so we’ve come to accept that digital media is going to play a dominant role in the future of pharma marketing activities (now being dubbed pharma3.0). As I mentioned in my last post there are some trailblazers who are championing the use of highly interactive channels such as the iphone or Nintendo wii. Now the worry is that pharma execs will note the potential gains of pursuing marketing activities through digital and social media but that it will just remain a pipe dream. The fear of becoming entrenched in a complex web of legislation and or (in extreme circumstances) punishment in the form of civil and criminal sanctions is just too difficult to stomach. (more…)

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EyeForPharma – Nitro Digital auf der „eMarketing Europe 2010“, der größten Europäischen Messe für digitale Lösungen für die Pharmabranche in Berlin
Posted by Maggie Meleszczuk | Thursday, February 25th, 2010

Am 3. und 4. März findet in Berlin (im Hilton Berlin Hotel) die Pharma E-Marketing Konferenz statt ‚the 5th Annual eMarketing Europe 2010‘ – Marketing-Entscheider aus ganz Europa werden zusammen mit führenden Experten uber digitale Losungen für die Pharma Industrie diskutieren. Auch in diesem Jahr laden die Veranstalter hochkarätige Sprecher aus führenden Unternehmen ein: unter anderem Irina Osoyska, E-Marketing Manager bei Janssen-Cilag, Aaron Uydess, Senior Global Project Manager bei Novo Nordisk, Jens Krause, E-Business Advisor bei Novartis, und Garret Dalton, Global Head eMarketing Services bei Roche.

Renommierte Medienpartner wie Google, doctors.net.uk, Ogilvy Healthworld und natürlich Nitro Digital unterstützen die Veranstaltung.

Bereits in früheren Jahren bot EyeForPharma allen, die sich für das Thema E-Marketing interessieren, eine fantastische Möglichkeit, sich zu vernetzen und Erfahrungen auszutauschen. Weil unsere Leidenschaft Pharma und E-Marketing gilt, freuen wir uns immer über diese jährliche Konferenz und die Chance Gleichgesinnte und ‚alte‘ Freunden zu treffen und über die neusten digitalen Lösungen zu diskutieren. (more…)

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Digital Marketing, an overview of its relevance to business today.
Posted by Lawrence Jackson | Tuesday, February 23rd, 2010

Hi!

Being the new guy at Nitro Digital means I’ve got a lot of catching up to do and when it comes to Digital Media I’m a bit of a novice. Given that I’m the Commercial Manager, it’s probably wise for me to polish up on the basics before I can help any of you guys out with solutions that are right for your business. If you’re no early adopter then we can learn together, on the other hand if you’re the chief Editor of Mashable or some kind of digital media guru then feel free to point out any misgivings. Follow me here.

I hope you enjoy my entries!

Lawrence (more…)

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